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4 cards from this section. Quick, good the night before a test.
List two quantitative factors affecting mode choice.
Think about what can be measured.
What is a qualitative factor?
Consider aspects related to travel experience.
What are quantitative factors in mode choice?
Think about what can be objectively assessed.
True or False: Comfort is a quantitative factor.
Remember the definitions of qualitative and quantitative.
A city is considering reducing public transport fares to increase ridership. Analyze the potential impacts of both quantitative and qualitative factors.
Evaluate both user statistics and user experience.
Design a public transport project that addresses both cost and comfort effectively.
Think about smart service differentiation.
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