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2 cards from this section. Quick, good the night before a test.
Define persuasion in your own words.
Think about influencing a friend’s choice.
What does cognitive dissonance refer to?
Consider how you might feel when your actions don’t match your values.
What is persuasion?
Think about how you convince others.
Cognitive dissonance is only experienced when beliefs match behaviors.
Remember the discomfort discussed in class.
Design a short marketing campaign for a new eco-friendly product using all three persuasive techniques (ethos, pathos, logos). Describe how you would implement each technique.
Consider how to appeal to credibility, emotion, and logic distinctly.
Analyze the persuasive strategies used in a political campaign and discuss their effectiveness based on cognitive dissonance.
Break down the message's components and think about how they aim to resolve dissonance.
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