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3 cards from this section. Quick, good the night before a test.
Define the Affective Component of attitudes.
Think about how you feel towards something.
What does the Behavioral Component indicate?
Consider what actions you take based on your feelings.
What is the ABC Model of Attitudes?
Remember the components stand for A, B, and C.
True or False: The behavioral component is not influenced by the cognitive component.
Think about how your beliefs affect your actions.
Discuss a personal experience where your affective, behavioral, and cognitive components had a significant interaction. How did one aspect influence the others?
Think of a time you had to choose an action based on how you felt and what you believed.
Analyze a popular social campaign. How do its messaging strategies target the affective, behavioral, and cognitive components of attitudes?
Consider what emotions the campaign evokes and what actions it promotes.
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