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2 cards from this section. Quick, good the night before a test.
What is an international brand? Provide one example.
Think of brands that you see around the world.
What is globalisation?
Consider how businesses operate across borders.
Which of the following is an example of an international brand?
Consider brands you see in multiple countries.
True or False: International brands do not adapt their products for local markets.
Think about how McDonald's tailors its menu.
Discuss the potential ethical considerations that companies must address when expanding into international markets.
Think about how a brand’s presence might affect local communities.
Evaluate the long-term effects of an international brand entering a developing market.
Consider both pros and cons of market penetration by foreign corporations.
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