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4 cards from this section. Quick, good the night before a test.
Define primary data in your own words.
Think about data you personally collect for a project.
What is secondary data?
Consider where you might find data already published.
What type of data is collected firsthand by a researcher?
Think of the research you might conduct yourself.
True or False: Secondary data is always less reliable than primary data.
Consider how data can be validated.
You are conducting a study on college students’ study habits. Outline a plan that incorporates both primary and secondary data. What types of data will you collect, and how?
Consider the balance of collecting original vs. existing information.
Critique the following scenario: A researcher wants to analyze market trends using only secondary data without checking its source. Discuss potential flaws in this approach.
Think about the importance of verifying the data.
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