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2 cards from this section. Quick, good the night before a test.
What is the primary goal of Public Relations?
Think about what organizations want to achieve through communication.
Name one way PR can enhance customer loyalty.
Consider how communication affects customer feelings towards a brand.
What does PR aim to build between an organization and the public?
Think about the main goal of communication in business.
True or False: Effective PR can improve employee morale.
Consider how employees feel valued through PR efforts.
Evaluate a company's PR approach during a recent crisis and suggest improvements.
Assess the responses provided publicly and the channels used.
Create a comprehensive PR plan that integrates crisis management and brand building for a startup.
Consider how to weave brand narrative with crisis response effectively.
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