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3 cards from this section. Quick, good the night before a test.
What is quantitative data?
Think about what can be counted.
What is qualitative data?
Consider what users say about their experience.
What does quantitative data refer to?
Think about what can be counted!
Is qualitative data solely about numbers?
What does feedback usually include? Numbers or words?
Analyze a data set from a usability test where 65% of users completed a task successfully, but common feedback mentioned confusion about navigation. What design changes could address these findings?
Link the highest failure points to user insights.
You have mixed data indicating that while most tasks are completed quickly, satisfaction ratings are low. Explain a structured approach to reassess the design.
Think about how user feelings align with task performance.
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