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3 cards from this section. Quick, good the night before a test.
What do you think is one of the layers of an empathy map?
Think about user comments or emotional states.
What is the purpose of an empathy map?
Consider how it helps us design better.
What is the primary purpose of an empathy map?
Think about the user's perspective.
True or False: Empathy maps can lead to insights about user emotions.
Remember the layers of the empathy map.
Given a set of user interview quotes, create an empathy map categorizing the quotes into Says, Thinks, Does, and Feels. Explain your reasoning for each categorization.
Look for emotional highs and lows to slot quotes into 'Feels'.
Develop a brief case study where empathy mapping significantly changed the direction of product development in a project. Describe the key findings and their impacts.
Consider how aligning product features with real user emotions alters outcomes.
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