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3 cards from this section. Quick, good the night before a test.
What is a color palette?
Think about what brands you see every day.
Give an example of a color and its emotional trigger.
Consider the colors used by fast-food brands.
What does a color palette help define in branding?
Think about what connects a brand's visual appearance.
True or False: Blue typically signifies excitement in branding.
Consider how banks use color.
Choose a popular brand and explain how its color palette contributes to its identity. Consider cultural implications of the colors.
Research the brand's marketing strategies.
Design a new company logo for a wellness brand, detailing the selected color palette and the emotions it evokes.
Think about colors representing health and wellness.
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