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Learn it your way
A short class with Sarah and her students. The other ways are under More.
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Today, we're going to talk about different types of media. Can anyone name a type of media they use daily?
I use social media, like Instagram and TikTok.
I watch the news on TV.
Great! Social media, news, entertainment, and advertising are all types of media. Each serves a different purpose. Can anyone think of how these might be persuasive?
News can influence how people think about current events.
Advertising tries to convince people to buy things.
Exactly! Different types of media use various techniques to craft their messages. Let’s remember this using the acronym 'SAT' for Social, Advertisements, and Traditional media.
Next, let’s explore media bias. What do you think it means when we say that a media source is biased?
It means they might favor one side over another.
I think they can frame stories in a way that supports their viewpoint.
Great points! When media frames a story, they highlight certain details while omitting others. Why is this important?
It can change how people view an issue or event.
Exactly! Remember the phrase 'Highlight and Omit' to think about how bias affects framing.
Now, let’s move on to persuasive techniques used in media. Who can tell me what ethos, pathos, and logos are?
Ethos is about credibility, pathos is emotion, and logos is logic.
Excellent! Let's think of examples for each. Can someone come up with an ad that uses pathos?
Animal shelter ads that show sad animals trying to find homes.
Perfect example! To remember these, think of 'EPL' - Ethos, Pathos, Logos.
Finally, let’s talk about fake news. Why do you think it’s a problem?
It can mislead people about important issues.
Some people might just believe everything they read online.
Exactly! Fake news can erode trust in real journalism. When you hear something that seems off, remember the phrase 'Verify Before You Trust.'
Watch the news and take a chance, but don't just trust at first glance.
Once, a reporter spun a tale, twisting facts like a winding trail. The readers thought it was all true, but half the story wasn’t due.
Remember 'EPL' for understanding Ethos, Pathos, and Logos.
Use 'SAT' to remember Social, Advertisement, and Traditional media.
Term
What is media bias?
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Term
What are the three persuasive techniques?
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Various means of communication including TV, newspapers, social media, etc.
A preference or inclination that affects impartial judgment.
The way information is presented to influence perception.
Methods used to convince an audience.
Misinformation spread through news outlets or social media.
This section explores how media messages influence public opinion and the techniques used to persuade audiences.
In this section, students will analyze various types of media, understand media bias, persuasive techniques, and the impact of misinformation. They will explore how media constructs public opinion and consider the importance of critical thinking in media consumption.
This section delves into the crucial role media messages play in shaping public opinion. By examining different types of media such as news, social media, and advertising, students will learn how content is created with specific purposes and audiences in mind.
The significance of this analysis is to equip students with the tools necessary to critically evaluate media messages and to foster an informed, engaged citizenship.