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3 cards from this section. Quick, good the night before a test.
What is the purpose of asking "Why?" five times when analyzing a problem?
It helps you dig deeper.
Name one example of primary research.
This is data you collect yourself.
Which analytical tool helps you categorize root causes under categories like People, Processes, Technology, and Environment?
Think of the diagram whose branches look like the bones of a fish, one branch for each category of cause.
True or False: Industry Reports are a form of primary research.
Ask yourself whether you collected the data yourself or are analyzing information that already exists.
Design Brief Analysis & Research Plan
Task: You are given the following brief: "Design a new system to help local residents find and participate in community clean-up events efficiently."
Instructions:
Start with what the brief leaves unsaid, then match each research method to the kind of information it gives, and build the fishbone from the problem you are given.
Product Feature Justification
Task: Imagine you are designing a new smart water bottle for students.
Instructions:
Work in order: build the persona first, write a user story from its pain point, then tie one requirement back to that pain point in the traceability matrix.
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