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2 cards from this section. Quick, good the night before a test.
What is risk perception?
Think about what shapes our understanding of risks.
Name an example of an exogenous variable.
Consider factors outside the individual’s influence.
What do conventional theories of risk perception emphasize?
Think about how individuals assess risks.
True or False: Risk is only determined by the size of the hazard.
Remember cultural perceptions of risks.
Evaluate how different cultural beliefs can lead to divergent responses to the same disaster event.
Think about how belief systems can influence actions in crisis situations.
Create a comprehensive model for risk communication that includes both conventional and cultural factors.
Focus on a two-way communication model that respects cultural insights.
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