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4 cards from this section. Quick, good the night before a test.
What is a 'Session' in web analytics?
Think about the count of visits.
Define 'Pageviews'.
Consider what happens when a user browses.
What does 'Bounce Rate' measure?
Consider behavior on a single page.
True or False: A User is the same as a Session.
Think about how many times someone can visit.
You run an online clothing store. Last month, you had 1,000 sessions and 800 unique users. Your website also registered 4,000 pageviews. Calculate the average pageviews per session and interpret what this might mean.
Think about how to divide total views by visits.
Your website’s landing page has a bounce rate of 70%. How might this affect your overall conversion rate and what actions would you take?
Think about the immediate response users have when they land on your page.
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