Practice Setting Up A Google Ads Campaign (3)

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10 questions

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2 cards from this section. Quick, good the night before a test.
Exercise
6 questions · about 4 min · pass mark 70%. Hints available.
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Quiz
4 questions · about 3 min · pass mark 70%. Hints available.
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6 sample questions

Question 1.
What is a campaign goal in Google Ads?
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Think of what you want to accomplish with your ads.
Question 2.
Name one type of Google Ads campaign.
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Consider where your ads might appear.
3Question 3.
What is the first step in setting up a Google Ads campaign?
- Writing ads
- Choosing campaign goals
- Researching keywords
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Think about what you want to achieve.
4Question 4.
True or False: The target audience must always be defined by demographics only.
- True
- False
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Reflect on audience characteristics.
Question 5.
Create a Google Ads campaign from scratch, including setting goals, selecting your campaign type, identifying the target audience, and writing sample ads.
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Be specific and creative with your choices!
Question 6.
Analyze the keyword strategy for a local bakery. Discuss how you would perform keyword research and what types of keywords to target.
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Think about what local customers might search for.

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