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4 cards from this section. Quick, good the night before a test.
Name the four tiers of influencers based on follower count.
Think about followers: from a thousand to millions!
What is one key strength of Nano-influencers?
Consider what makes small audiences feel valued.
What is the follower count range for Micro-influencers?
Focus on the range that lies between the smallest and largest categories.
True or False: Celebrities usually have lower engagement rates than Micro-influencers.
Consider the relationship between follower count and engagement.
Consider a hypothetical product launch for a tech gadget. Discuss the strategic choice of influencer tiers for a successful campaign and the reasoning behind your selection.
Think about audience demographics and support each decision with metrics.
A startup lacks budget but aims for high engagement and authenticity. Which influencer tier should they prioritize, and why?
Consider the quality of engagement over quantity of followers.
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