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2 cards from this section. Quick, good the night before a test.
What does CAN-SPAM require from email marketers?
Think about what it means to unsubscribe.
What is GDPR focused on?
Consider the relationship between consumers and their data.
What must all marketing emails include according to CAN-SPAM?
Think about what would make it easy for recipients.
True or False: GDPR allows businesses to send marketing emails without consent?
Consider the relationship between consent and data protection.
A company frequently sends emails without consent from recipients. Outline the potential risks they face.
Consider all the stakeholders affected when regulations are not followed.
Propose a compliance strategy that incorporates both CAN-SPAM and GDPR regulations for a new email marketing campaign.
Think about user engagement and how it promotes transparency.
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