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4 cards from this section. Quick, good the night before a test.
What does GA4 stand for, and what is its primary function?
Think about what GA4 does with user data.
Name one main feature of Looker Studio.
Consider what kind of visuals can help in marketing.
What is the main purpose of GA4?
Think about the variety of platforms GA4 supports.
Looker Studio is primarily used for:
Consider what kind of outputs you'd want from data.
Create a comprehensive outline for a digital marketing report utilizing GA4 and Looker Studio insights. What key metrics would you focus on?
Consider the information you would need to represent to stakeholders.
Design a marketing campaign using UTM parameters for tracking. Outline how you would create the URLs and what you would monitor.
Remember that each UTM parameter should clarify its purpose.
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