Practice Social Proof (4.7.3) - Conversion Rate Optimization & Landing Page Design

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9 questions

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3 cards from this section. Quick, good the night before a test.
Exercise
6 questions · about 4 min · pass mark 70%. Hints available.
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Quiz
3 questions · about 2 min · pass mark 70%. Hints available.
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6 sample questions

Question 1.
What is social proof?
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Think of how people choose restaurants.
Question 2.
Name one type of social proof.
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Consider how we validate purchases before buying.
3Question 3.
What is social proof?
- The influence of individual preference
- The reliance on others' behaviors
- The importance of branding
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Remember how people look for guidance.
4Question 4.
Expert endorsements are examples of what?
- True
- False
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Think about reputable sources validating products.
Question 5.
Create a case study where social proof failed in a conversion scenario.
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Examine common pitfalls in execution.
Question 6.
Analyze how a well-known brand utilizes social proof in its marketing.
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Identify specific campaigns that employed social proof effectively.

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