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3 cards from this section. Quick, good the night before a test.
What does SOSTAC stand for?
Think of the acronym's components.
What is one example of a KPI?
Consider metrics that show success.
What does the 'S' in SOSTAC stand for?
Consider what comes first in planning.
True or False: Objectives in SOSTAC should be achievable.
Think about what makes objectives realistic.
Create a SOSTAC plan for a startup e-commerce store, detailing each component.
Think of a real-world application tailored for the startup.
Discuss how you would adjust your SOSTAC plan if mid-way through the campaign you notice lower than expected conversions.
Focus on adaptability in each SOSTAC component.
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