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2 cards from this section. Quick, good the night before a test.
What is one principle that emphasizes honesty in public relations?
Look for a principle that focuses on clear communication.
Why should companies listen to their customers?
Consider what feedback can do.
What is the primary focus of the principle 'Tell the truth'?
Consider why trust is crucial in customer relations.
True or False: A company's reputation is determined solely by what it says.
Think about the implications of actions versus promises.
Analyze a recent public relations crisis. Which of Page's principles were violated, and how could the company have improved its approach?
Identify specific actions and communications lacking transparency.
Design a public relations strategy for a fictional company. Include how it will implement the seven principles.
Focus on real-world applications and maintaining a consistent message.
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