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2 cards from this section. Quick, good the night before a test.
What does sentiment analysis determine in text?
Think about how we express feelings in words.
Name a field that uses sentiment analysis.
Where do businesses need to understand consumer feelings?
What does sentiment analysis classify text as?
Think about the broad categories of emotions.
Is sentiment analysis only used in marketing?
Where else do you see businesses or organizations needing to gauge opinions?
Create a sentiment analysis model for social media posts. Describe the necessary data preprocessing, the algorithm to be used, and how you would evaluate the model's performance.
Consider what steps you'd take before the model learns from the data.
Evaluate the effectiveness of sentiment analysis in crisis management. How can organizations leverage sentiment analysis to improve response time?
How might awareness of public sentiment change a company's strategy during a crisis?
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